The Heroics Story

A humble book has the ability to motivate, excite and encourage. Add personalisation and sport. You will inspire beyond imagination.

From Dragon's Den...

To a worldwide best seller, loved in over 80 countries. We're proud to have brought delight, laughter, inspiration and love to 100,000's of people across the world. 






About Us

Founded in 2018, Heroics (formerly Soccer Star) quickly found notoriety in 2019 appearing on BBC’s Dragons Den and achieving the rare accolade of offers from all five Dragons. 


We now are a full stack creative, technology & publishing company, producing unique personalised gifts that are loved around the globe. With 100,000's gifts sold in over 80 countries, Heroics is the world’s leading personalised sports company.


The Power of Good

Heroics is committed to making positive change. As part of our vision we want to make a difference. Promote reading, tackle tough bigger picture topics, mental health awareness, and encouraging participation in sport and wellness. We do this by providing books for free to schools, hospitals, clubs and associations. By 2026 we aim to provide 1 million books globally to good causes.  


Our Enviroment

We print all our products on premium 100% recycled paper, and we send them to you in custom packaging made from 100% recycled materials.

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